There are numerous articles on the web about how to choose a software or web developer and effectively communicate your needs with them.  The following article is our view of the process that is borne out of more than ten years of experience within the sector.

The recent article on Mashable on  How to Communicate your Software Needs to a developer prompted this post. It was in essence, a guide to choosing a website developer NOT a software developer and caused a few people to question authors reasoning.

A lot of the advice in the article related to the front end a.k.a. the look and feel (design) as is to be expected on Mashable, given its target audience of website design not software development. Businesses need to differentiate between this very different skill sets as the process for selecting a developer for back end business systems is slightly different.

Our view on how clients should do their due diligence is not necessarily the right one, but it has delivered for both our clients and us for ten years now. We are not saying that we can do everything or service any client, in fact we know this isnt the case and understand our limitations. This is why  as part of the due diligence process  the developer has to be selective in engaging with clients; taking on the wrong type of project can be detrimental to all concerned.

Our focus is on working with SMEs and represent the majority of our clients. We understand them, because we are one ourselves. This is important, because we understand the business issues that our clients face. Our business model is bespoke business software and therefore a Good understanding of  a clients business is vital before can build a solution. It can also be argued that businesses of a similar size will communicate / behave in similar way and therefore should be a good match.

Following this reasoning, if a client came to us to develop a high end business to consumer (B2C) solution we would not be appropriate as we are not the right fit for them.  This isn’ t always the case, but certainly where the focus is on creating a highly visual solution,we would not commit until recently.

We were recently talking to a client and it emerged that they are looking at a new business system to help manage their growth. They are investigating various options including Off the Shelf (OtS) software solutions designed for their vertical market. Their reasoning for this is they don t know if they are working in the right way and they thought a vertical OtS products would provide them with answers to questions they didnt know to ask (and sort of makes sense). We have had other clients that have gone down the Off the Shelf route for that reason, but with mixed results. Generally the OtS product has fulfilled some (but not all) of their requirements and there is  a lot of functionality they have never used.

If they had gone down the bespoke solution route would they have fared any better? They might have if the company understood the business enough and asked the right questions of the client. There is the risk however, that the right questions may not have been asked and the client wouldnt have known because they themselves didnt know the questions to ask. A bit like Donald Rumsfeld  you dont know what you dont know  confusing!

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